SYRACUSE, N.Y. – Pinckney Hugo Group, a full-service marketing communications firm, has hired Stacy Anderson, of Cincinnati, Ohio, as vice president of media.
In her new role, Anderson will be responsible for recommending, planning and executing media strategies, as well as developing and maintaining successful online advertising campaigns for agency clients. She will lead the agency’s growing media team, and provide strategic direction and oversight on media buying opportunities across various channels.
Anderson is a 25-plus-year marketing veteran with experience in a variety of media – including traditional, digital and social – at the national, regional and local levels. Before joining Pinckney Hugo Group, Anderson was the vice president of media at Curiosity Advertising in Cincinnati, where she oversaw the media practice while managing integrated media planning responsibilities to drive client growth. Prior to that, she worked at Empower Media in Cincinnati for over 20 years in a variety of marketing roles, including serving as vice president of integrated planning.
Anderson has a bachelor’s degree in marketing communications from Indiana University.