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Bush’s and Bluey:​ A beautiful bean partnership – for real life!

Not long after Bluey and Bingo "slipped on my beans," PHG helped bring together the best-known name in beans and the most popular children's show in the world. Bush's Bluey Baked Beans launched with a retail program, social and digital assets, and immersive experiences at the Bush’s Visitor Center – all designed to drive awareness and trial.​
Bush’s

CPG & Shopper Marketing

Bluey and Bingo with cans of beans.
A can of Bush's Best Bluey Baked Beans.
An exciting way that Bush's is innovating.
Bluey stickers on a spiral notebook.
Bluey on Instagram on a smart phone.
Bluey on the internet on a laptop.
Bluey print.
Bluey store display.
Bluey coloring page.
Bluey crossword puzzle and maze.
Let's play chef with Bingo and Bluey.
Bring Bluey fun to your own kitchen with new Bush's Bluey Baked Beans.
Bluey shelf display.
Off the screen and onto plates.

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